Questions & Answers
FAQ
Everything you need to know about working with us, from first conversation through final installation.
General Questions
What areas do you serve?
We are based in Rochester, New York with crews in both Chicago and Rochester, but we design events throughout the United States and internationally. Over three decades, we have had the pleasure of creating events in locations from the Finger Lakes region to Italy, France, and Mexico. We build local teams in each market rather than traveling with our full staff, which allows us to work efficiently anywhere while supporting local talent.
How far in advance should I book your services?
For large-scale weddings and destination events, we recommend securing design services 9 to 18 months in advance. For intimate events or consulting projects, timelines vary. We encourage early conversations to ensure availability and creative alignment. Each situation is unique, and we will work with you to create something beautiful within your timeframe.
Do you work with other vendors and planners?
Absolutely. We collaborate seamlessly with event planners, venues, and other vendors to ensure every detail comes together perfectly. After over three decades in this industry and having worked at hundreds of venues, we know what works and have strong relationships with trusted professionals across our markets.
What makes your approach different?
Our philosophy is simple: keep it simple, and the design will speak volumes. We rarely repeat the same design twice, believing each celebration should reflect the unique story of our clients. We also prioritize sustainable practices, using alternatives to floral foam and sourcing from local farms in the Finger Lakes and Chicago during season to reduce environmental impact and costs.
Event Design & Floral Questions
What types of events do you design?
We design everything from intimate gatherings to grand celebrations. Our portfolio includes weddings, corporate galas, milestone celebrations, and private gatherings. We have designed events for three U.S. Presidents, international dignitaries, celebrities, and countless wonderful families. We have also designed the same gala for 12 consecutive years, contributing significantly to charitable causes over time.
Do you provide full event design or just floral arrangements?
We create complete environments through floral design, lighting, furniture, and fabrics. Our background includes both event design and interior design for commercial and residential properties. We can handle everything from concept to execution, or work as part of your existing vendor team.
How would you describe your design style?
Intentional. Tailored. Refined. We believe restraint is powerful. Tabletops are often low and sculptural, while the room itself carries the drama through lighting, fabric, scale, and architectural composition. We are not trend-driven, and rarely repeat a design. Each event begins with listening. The goal is not to create our signature event, but to translate your story through a sophisticated lens.
What are your sustainability practices?
We are committed to sustainable design practices. We use eco-friendly alternatives to floral foam, source from local farms in the Finger Lakes and Chicago during growing season, and incorporate reusable elements like Lucid oil-filled candles. These practices not only reduce environmental impact but often reduce costs for our clients.
Venue Consulting Questions
What does your venue consulting service include?
We help developers, architects, hotel managers, and property owners create successful event spaces. Our consulting includes a walk-through of the space to identify layout and improvement needs, floor plan development, vendor relationship growing techniques, opening party planning and guest list assistance, and full or partial design to ensure proper flow, electrical placement, and adequate load-in space for outside vendors.
Why should I hire a venue consultant?
Having worked at hundreds of wedding and event venues, we know what works and what does not. We work with engaged couples daily and understand what they are looking for. Our consulting service saves you time and money by reducing beginner mistakes and setting you up for success from the start. Whether you are starting a venue from scratch, converting space on your property, or giving your current venue a facelift, we are here to be your interior design expert.
Who are some of your past consulting clients?
Our past consulting clients include Lincoln on Main in Canandaigua, Evento FLX in Webster NY, The Estate by Gene and Georgetti in Chicago, Oak Knolls Manor in the Finger Lakes, The Inn on Broadway in Rochester, Lincoln Hill Farms in Canandaigua, Urban Icing, Jewell Events Catering in Chicago, and Lakewood in Chicago. Designing venues and commercial properties is our passion.
Art of Arrival Questions
What is the Art of Arrival hospitality course?
The Art of Arrival is our comprehensive hospitality training program designed to elevate service standards and create memorable guest experiences. This intensive 2-day on-site training focuses on the critical moments that shape how guests feel from the moment they arrive at your venue or event. It explores the emotional and psychological impact of first impressions, how guests enter a space, what they feel in the first five minutes, and how thoughtful design influences memory and behavior.
Who should attend this training?
This program is ideal for venue staff, event teams, hospitality professionals, and anyone involved in creating guest experiences. We customize the content based on your specific needs and venue requirements.
How much does the Art of Arrival program cost?
Our Art of Arrival training is priced between $8,000 and $18,000 for the 2-day on-site program, depending on group size and customization requirements. Contact us to discuss your specific needs and receive detailed pricing information.
Getting Started
How do I begin working with you?
A conversation. We begin with a discovery call to understand your vision, priorities, guest experience goals, and budget parameters. From there, we determine scope, alignment, and next steps. Design is personal. Fit matters. You can reach us at 585.472.6072 or through our contact form. We are located at 510 State Street, Rochester, New York 14608, and our office hours are 9:00 am to 5:00 pm.
What happens during the initial consultation?
During our first meeting, we will discuss your vision, budget, timeline, and any specific requirements. We will share ideas about how to bring your event to life and explain our process. This is also when we will determine if we are the right fit to create something uniquely yours together.

